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	<title>Comments for PocketSmith</title>
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	<link>http://www.pocketsmith.com/blog</link>
	<description>Discover and define your financial future, and track our progress.</description>
	<pubDate>Thu, 20 Nov 2008 07:23:16 +0000</pubDate>
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		<title>Comment on (1) Social Media Press Release: The art of (free) promotion by Francois</title>
		<link>http://www.pocketsmith.com/blog/2008/11/09/1-social-media-press-release-the-art-of-free-promotion/#comment-266</link>
		<dc:creator>Francois</dc:creator>
		<pubDate>Wed, 19 Nov 2008 10:58:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.pocketsmith.com/blog/?p=349#comment-266</guid>
		<description>Hey Ebony,

Thanks for your comment! 

You're absolutely right, the trick is to get the right balance between traditional press release and SMR. They are both useful for businesses but required different skills to be executed.

We have a lot of work to do :)</description>
		<content:encoded><![CDATA[<p>Hey Ebony,</p>
<p>Thanks for your comment! </p>
<p>You&#8217;re absolutely right, the trick is to get the right balance between traditional press release and SMR. They are both useful for businesses but required different skills to be executed.</p>
<p>We have a lot of work to do <img src='http://www.pocketsmith.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
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		<title>Comment on Nature&#8217;s nano-technology - or, a tale of two Macs by Kelly from Almost Frugal</title>
		<link>http://www.pocketsmith.com/blog/2008/10/22/natures-nano-technology/#comment-264</link>
		<dc:creator>Kelly from Almost Frugal</dc:creator>
		<pubDate>Tue, 18 Nov 2008 10:59:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.pocketsmith.com/blog/?p=321#comment-264</guid>
		<description>And the lesson learned should be- no drinking near the computer!</description>
		<content:encoded><![CDATA[<p>And the lesson learned should be- no drinking near the computer!</p>
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		<title>Comment on (1) Social Media Press Release: The art of (free) promotion by Ebony Hallam</title>
		<link>http://www.pocketsmith.com/blog/2008/11/09/1-social-media-press-release-the-art-of-free-promotion/#comment-260</link>
		<dc:creator>Ebony Hallam</dc:creator>
		<pubDate>Mon, 17 Nov 2008 05:46:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.pocketsmith.com/blog/?p=349#comment-260</guid>
		<description>As someone about to use the social media release (SMR) format extensively in an upcoming campaign, I'm really glad to see other people talking about how to use them. 

The big draw card for me is efficiency.  An SMR can be pulled together in a couple of hours, unlike the releases of yore which can literally take days because of endless drafts and revisions. 

The other great thing about SMRs is that they make light work for journalists which means it's more likely your story will be picked up. Considering how many emails a typical journo gets each day and how many of those emails have 5 page press releases attached, making their job easier is a very good thing. 

That said, SMRs won't replace traditional press releases. If your goal is a story in your local newspaper, all the sexy YouTube clips in the world won't help you. Just keep 'em short - 2 pages max. 

I look forward to your next installment :-)</description>
		<content:encoded><![CDATA[<p>As someone about to use the social media release (SMR) format extensively in an upcoming campaign, I&#8217;m really glad to see other people talking about how to use them. </p>
<p>The big draw card for me is efficiency.  An SMR can be pulled together in a couple of hours, unlike the releases of yore which can literally take days because of endless drafts and revisions. </p>
<p>The other great thing about SMRs is that they make light work for journalists which means it&#8217;s more likely your story will be picked up. Considering how many emails a typical journo gets each day and how many of those emails have 5 page press releases attached, making their job easier is a very good thing. </p>
<p>That said, SMRs won&#8217;t replace traditional press releases. If your goal is a story in your local newspaper, all the sexy YouTube clips in the world won&#8217;t help you. Just keep &#8216;em short - 2 pages max. </p>
<p>I look forward to your next installment <img src='http://www.pocketsmith.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /></p>
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		<title>Comment on Squat that domain, squat it good. by Seth Wagoner</title>
		<link>http://www.pocketsmith.com/blog/2008/06/24/squat-that-domain-squat-it-good/#comment-216</link>
		<dc:creator>Seth Wagoner</dc:creator>
		<pubDate>Thu, 23 Oct 2008 09:34:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.pocketsmith.com/blog/?p=5#comment-216</guid>
		<description>I agree. It's a real pain. I think this is the main reason most 2.0 startups have nonsense names - they couldn't afford to buy names that were actually descriptive of what they did, because of the damned squatters. On the other hand, the companies that make it big often have non-descriptive names, so maybe it's a blessing in disguise.</description>
		<content:encoded><![CDATA[<p>I agree. It&#8217;s a real pain. I think this is the main reason most 2.0 startups have nonsense names - they couldn&#8217;t afford to buy names that were actually descriptive of what they did, because of the damned squatters. On the other hand, the companies that make it big often have non-descriptive names, so maybe it&#8217;s a blessing in disguise.</p>
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		<title>Comment on I admit I was stupid, but now I am back up to full speed by Nature&#8217;s nano-technology - or, a tale of two Macs &#124; PocketSmith</title>
		<link>http://www.pocketsmith.com/blog/2008/08/12/i-admit-i-was-stupid-but-now-i-am-back-up-to-full-speed/#comment-215</link>
		<dc:creator>Nature&#8217;s nano-technology - or, a tale of two Macs &#124; PocketSmith</dc:creator>
		<pubDate>Wed, 22 Oct 2008 11:36:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.pocketsmith.com/blog/?p=95#comment-215</guid>
		<description>[...] within the 14-day RMA period due to intermittent lines on the screen. And then of course, there was the beer incident, in which a cold brew was knocked into this RMA-ed machine, and much hilarity [...]</description>
		<content:encoded><![CDATA[<p>[...] within the 14-day RMA period due to intermittent lines on the screen. And then of course, there was the beer incident, in which a cold brew was knocked into this RMA-ed machine, and much hilarity [...]</p>
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		<title>Comment on I admit I was stupid, but now I am back up to full speed by Macbook Pro 15 &#9830; Apple MacBook and MacBook Pro News</title>
		<link>http://www.pocketsmith.com/blog/2008/08/12/i-admit-i-was-stupid-but-now-i-am-back-up-to-full-speed/#comment-213</link>
		<dc:creator>Macbook Pro 15 &#9830; Apple MacBook and MacBook Pro News</dc:creator>
		<pubDate>Fri, 17 Oct 2008 20:29:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.pocketsmith.com/blog/?p=95#comment-213</guid>
		<description>&lt;strong&gt;I admit I was stupid, but now I am back up to full speed - Macbook Pro 15 &#9830; Apple MacBook and MacBook Pro News...&lt;/strong&gt;

[...] James made an excellent post today on their site [...]......</description>
		<content:encoded><![CDATA[<p><strong>I admit I was stupid, but now I am back up to full speed - Macbook Pro 15 &diams; Apple MacBook and MacBook Pro News&#8230;</strong></p>
<p>[...] James made an excellent post today on their site [...]&#8230;&#8230;</p>
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		<title>Comment on I admit I was stupid, but now I am back up to full speed by New Macbook &#9830; Apple MacBook and MacBook Pro News</title>
		<link>http://www.pocketsmith.com/blog/2008/08/12/i-admit-i-was-stupid-but-now-i-am-back-up-to-full-speed/#comment-212</link>
		<dc:creator>New Macbook &#9830; Apple MacBook and MacBook Pro News</dc:creator>
		<pubDate>Fri, 17 Oct 2008 20:24:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.pocketsmith.com/blog/?p=95#comment-212</guid>
		<description>&lt;strong&gt;I admit I was stupid, but now I am back up to full speed - New Macbook &#9830; Apple MacBook and MacBook Pro News...&lt;/strong&gt;

[...] an interesting post was made today on this site [...]......</description>
		<content:encoded><![CDATA[<p><strong>I admit I was stupid, but now I am back up to full speed - New Macbook &diams; Apple MacBook and MacBook Pro News&#8230;</strong></p>
<p>[...] an interesting post was made today on this site [...]&#8230;&#8230;</p>
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		<title>Comment on (2) Just Do It! by Francois</title>
		<link>http://www.pocketsmith.com/blog/2008/10/13/2-just-do-it/#comment-210</link>
		<dc:creator>Francois</dc:creator>
		<pubDate>Mon, 13 Oct 2008 23:10:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.pocketsmith.com/blog/?p=308#comment-210</guid>
		<description>Thanks very dude :) Actually, you are part of it ;) Go PocketSmith!</description>
		<content:encoded><![CDATA[<p>Thanks very dude <img src='http://www.pocketsmith.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> Actually, you are part of it <img src='http://www.pocketsmith.com/blog/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> Go PocketSmith!</p>
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		<title>Comment on (2) Just Do It! by fluidity...</title>
		<link>http://www.pocketsmith.com/blog/2008/10/13/2-just-do-it/#comment-209</link>
		<dc:creator>fluidity...</dc:creator>
		<pubDate>Mon, 13 Oct 2008 17:32:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.pocketsmith.com/blog/?p=308#comment-209</guid>
		<description>awwweesome..."Jerry...jerry...jerry!!" great post frenchie. i honestly tottoaly enjoy reading your new posts and feel like i am somewhat connected to your startup because of these great honest posts. good luck guys!</description>
		<content:encoded><![CDATA[<p>awwweesome&#8230;&#8221;Jerry&#8230;jerry&#8230;jerry!!&#8221; great post frenchie. i honestly tottoaly enjoy reading your new posts and feel like i am somewhat connected to your startup because of these great honest posts. good luck guys!</p>
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		<title>Comment on (1) It is never easy to find its place in this world&#8230; by (2) Just Do It! &#124; PocketSmith</title>
		<link>http://www.pocketsmith.com/blog/2008/10/13/1-it-is-never-easy-to-find-its-place-in-this-world/#comment-208</link>
		<dc:creator>(2) Just Do It! &#124; PocketSmith</dc:creator>
		<pubDate>Mon, 13 Oct 2008 11:48:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.pocketsmith.com/blog/?p=301#comment-208</guid>
		<description>[...] PocketSmith Discover and define your financial future, and track our progress.      &#171; (1) It is never easy to find its place in this world&#8230; [...]</description>
		<content:encoded><![CDATA[<p>[...] PocketSmith Discover and define your financial future, and track our progress.      &laquo; (1) It is never easy to find its place in this world&#8230; [...]</p>
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